Project Description

Nambé: PR & Communications

The Client

Nambé
The family-owned company’s commitment to artistic integrity and uncompromising quality is evident in their homeware collection of serveware, barware, home décor and gift items.

In partnership with… 

Grove Communication

Website

nambeinternational.com

The Brief

To introduce US-based jewellery, homeware and giftware brand Nambé to the UK market with a targeted B2B PR strategy, exclusively focused on the jewellery sector. To work with the brand and support its growth plans in the UK market through press releases, event marketing and our established relationships with jewellery-specific media titles and journalists.

Key Deliverables

  • To create B2B and trade media-focused press releases that introduce Nambé to an audience of journalists and influencers in the jewellery sector.
  • To seed feature ideas, interview opportunities and product information to B2B titles to ensure a depth and range of coverage for the brand.
  • To assist with a London-based launch event and generate interest through coverage of international trade events.

The Results

To date, The William Agency and Grove Communication have secured a wide-variety of coverage for the brand, while introducing its team, products and overall design ethos to an engaged media audience. Some examples of coverage across print, online and social media can be seen below…

Our Services: PR & Communications

The William Agency’s expertise is in B2B PR, hence we can efficiently develop an effective press strategy, incorporating press releases, media follow up and social media support. We also cover consumer PR, social media influencer marketing and other media services.

Find out more about the PR & communications services we offer and get in touch to discuss how we can support you.

 

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